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Read e-book online Achieving Longevity: How Great Firms Prosper Through PDF

By Jim Dewald, W. Brett Wilson

ISBN-10: 144265029X

ISBN-13: 9781442650299

Starting a company is difficult, yet preserving a longtime corporation going might be both difficult. ultimately, each company might want to adapt to altering industry stipulations, applied sciences, and aggressive environments. Achieving Longevity explains how one can deal with these alterations via entrepreneurial thinking.

As Jim Dewald indicates, the main winning businesses thrive via setting up decision-making methods that always have interaction new possibilities, allowing the company to fast adapt to disruptive applied sciences and enterprise versions. they permit for tinkering and experimentation and attempt to either take advantage of their aggressive virtue this day and discover new principles that might supply them an facet tomorrow.

Achieving Longevity presents a framework for introducing the instruments and tradition essential to foster entrepreneurial pondering, in addition to recommendation on easy methods to triumph over universal hindrances to company entrepreneurship. Drawing on Dr. Dewald’s personal event as an entrepreneur, a winning company government, and a professor of procedure, the e-book bargains quite a few examples of ways to mix the strengths of a longtime company with the cutting edge, outdoor the field deliberating a start-up venture.

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Additional info for Achieving Longevity: How Great Firms Prosper Through Entrepreneurial Thinking

Example text

Consider a pharmaceutical drug. Penicillin is viewed as one of great medical inventions. The innovation of penicillin in antibiotics represented the commercialization of the invention. The invention of polymers led to the innovation of plastic containers and all sorts of other things, including synthetic clothing. Democratization refers to the application, by entrepreneurs and managers, of economies of scale, scope, and learning to enhance the affordability and accessibility of products for a broader population.

Adaptability and entrepreneurial thinking are paths to improve longevity. 3 Conventional strategy research and education has failed to address two important shortcomings – hyperdynamic environments and individual representation. 4 Strategic planning has been presented as the panacea in the search for sustained competitive advantage. But after more than fifty years of trying, it is time to throw in the towel and admit that using a rigid formula to reframe the world to fit the firm’s lens is unrealistic at best, insane at worst.

The personal vehicle has some staying power as a symbol of status and identity, but the influence of the lightbulb, telephone, and internal combustion engine on our economy is waning. Economists speak of economic cycles that last somewhere between seven and ten years. GPT inventions – the ones that change the trajectory of our economic development – represent paradigm shifts that unfold over a much longer time than that.  27 Li gh tb ul b In El ve ec nt tri ed c D is tri H om bu tio e H n ea t i A ng pp lia nc es En te rt ai nm en C om t fo rt Ite m Se s cu rit y, et c.

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Achieving Longevity: How Great Firms Prosper Through Entrepreneurial Thinking by Jim Dewald, W. Brett Wilson


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